Lay’s has brought back its iconic “Do Us A Flavor” contest after seven years! If you’ve ever dreamed of creating your own chip flavor, now’s your chance to win a whopping $1 million and see your idea hit store shelves in 2025!
How to Enter & What You Can Win
To enter, submit your flavor ideas here by February 21st, 2025. You can send in up to 10 ideas daily, including flavor names, inspiration, and ingredients. A panel of judges will select three finalist flavors to be sold in stores starting April 2025.
Prizes include:
- Grand Prize: $1 million for the winning flavor
- Runner-up Prizes: $50,000 each for the two finalists
Then, it’s up to the fans to vote for their favorite chip! Start submitting your flavor ideas now and make your dream chip a reality!
Some past favorites like Lay’s Chicken and Waffles and Crispy Taco will also return to celebrate this exciting event.
Craving some snacks now? Check out this great deal on Simply Doritos and Cheetos here!Â
Share Your Thoughts